Days of our Lives ends its nearly 57-year run on NBC in just over a month. But the show is not canceled. Instead, DAYS will continue to air on the network’s streaming service, Peacock. DAYS has previously aired original content on Peacock with Days of our Lives: Beyond Salem.
Days of our lives pass to the peacock
Beginning Monday, September 12, NBC said in a statement, “Peacock will become the exclusive home of fan-favorite drama Days of our Lives. For the first time ever, all new episodes of the 58-time Emmy Award-winning drama will debut daily on Peacock with the show’s robust library already available to stream for Peacock Premium subscribers.
“The historic move to Peacock creates the ultimate destination for daytime fans to access the library, new episodes, and Peacock Original Days of Our Lives: Beyond Salem all in one place. “This programming shift benefits both Peacock and NBC and reflects our broader strategy of using our portfolio to maximize reach and build engagement with viewers,” said Mark Lazarus, president of NBCUniversal Television and Streaming about the decision.
“With a large percentage of the Days of Our Lives audience already watching digitally,” adds Lazarus, “this move allows us to build the show’s loyal fan base on streaming while simultaneously strengthening the offering of network day with an urgent live programming opportunity for partners and consumers.”
DAYS Executive Producer Ken Corday spoke with Soap Hub on the Daytime Emmys red carpet about broadcast programs moving to streaming services. “It’s the future,” Corday said. “We will speak again [more]… but linear is the future. The broadcast will survive, but for how long, we don’t know.
Now it seems that time is upon us. NBC will fill the DAYS timeslot with an hour-long news program, NBC News Daily, which will be anchored by Kate Snow, Aaron Gilchrist, Vicky Nguyen and Morgan Radford.
Days of our Lives (DOOL) airs weekdays on NBC. Check your local listings for airtime. For more on what’s going on in Salem, check out all the latest DAYS spoiler posts, and for an in-depth look at the show’s history, click here.
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