Sideways Consulting Wins Multipie, Advertising and marketing & Promoting Information, AND BrandEquity Mandate

Sideways Consulting was awarded the mandate of the social funding community Multipie. The mandate contains growing a model id that displays the nuances of the brand new Indian market and appeals to the appropriate goal cohorts.

From helping with nomenclature and brand design to making a seamless consumer interface and expertise, Sideways will play its half in Multipie’s objective of constructing investing social and making Indians really feel assured. the company stated in a press launch.

Rajkumar Singhal, co-founder of Multipie.co, stated: “Multipie is an upcoming social funding community, a primary within the Indian market. The Multipie neighborhood is a spot the place everybody can study, share and empower themselves with their data of investing and private finance. Designing a easy app to deal with a seemingly complicated topic like investing brings its personal challenges and alternatives. We’re joyful to companion with Sideways which supplies us a bonus in product design and market technique. “

Abhijit Avasthi, Co-Founding father of Sideways, “I’m delighted to have the prospect to companion with Multipie, India’s premier social funding community. And with the ability to join with all points of a tech firm akin to Branding / UI / UX from begin to beta till official launch is a uncommon alternative. I am certain Indian buyers had been anticipating one thing like Multipie. “

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